The Natural Office
Installation, Print, and Package Design
In the fast-paced modern world, people often forget to appreciate the beauty and rejuvenating powers of nature. The Natural Office provides an immersive sanctuary for workers to escape the stress of the day, where they are surrounded by a cultivated collection of artwork, plants, and lighting to mimic the beauty of a natural landscape. The goal of The Natural Office is to bring about positive change in the workplace by exhibiting how nature evokes positive emotions and leads to increased productivity. Graphic elements are simple and earthy, including plant prints and scans, natural textures, and a neutral color pallet. Since the goal is to highlight the beauty of nature, designs are minimal and include primarily organic shapes.
Deliverables:
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Office Installation
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Brochure
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Product Tags
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Poetry Book
01
Office Installation
The office installation brings nature into the workplace while still leaving the office to function in a normal way. The installation combines natural lighting, live plants, plant prints, color, and texture to immerse the workers in the peace of nature.
02
Brochure
To convince employers of the benefits of The Natural Office, the brochure shows the transformative power of nature in the workplace, and includes a foldout spread to give the full effect of the installation.
03
Product Tags
One of the deliverables is a miniature DIY terrarium for office workers to keep at their desks. Workers are provided with a glass bowl and four pouches of terrarium filler, labeled with instructions.
02
Poetry Book
Included with the terrarium kit is a small poetry book to get workers in the positive headspace of a natural environment. Each poem is short, and paired with unique plant prints.
